About Us Today
Grown at the heart of the deepest valley in the world, our Medjool dates have a distinctive taste unmatched by any across the globe. These medjools are handpicked at the perfect timing of the ripening stage at our family owned and operated farms. We then proceed by sorting each date according to volume, weight, color, moisture content and skin properties viewing 360 degrees of every single dates surface with the worlds most advanced artificial intelligence sorting technology at a rate of 1Kg/Second. Our unique methodology and focus on producing only the finest quality ensures a consistently uniform product in every pack.
To lead in innovation and transform the Date fruit into an everyday essential.
Grow relationships world-wide by growing dates.
Committed in heart and mind to achieve excellence.
All processes are done on our farm, we have the highest level of control over what we produce of dates.
Taking risks with new technology and shaping the field of sorting medjool with our Artificial intelligence technology.
Our environment allows us to grow our amazing dates, therefore we run our facility on 100% renewable solar power energy.
We are always looking for improvements that can be implemented in our products no matter how small.